# Silverside AI

> Silverside AI is an AI innovation lab (founded within Pereira O'Dell) that helps the world's best brands produce brand-safe creative at scale, combining proprietary AI technology with human art direction. Known for producing the Coca-Cola Holidays 2024 caravan campaign as one of the first agencies on Coca-Cola's inaugural AI roster.

## Key pages
- [Home](https://www.silverside.ai/): What Silverside AI does and who it serves.
- [About](https://www.silverside.ai/about): The lab, its approach, and its relationship to Pereira O'Dell.
- [Coca-Cola Holidays 2024](https://www.silverside.ai/projects/coca-cola): Flagship case study. AI-assisted reimagining of the Coca-Cola Holiday Caravan, delivered in two months versus a typical 12, rendering 10,000 frames and 5,000 video segments with 40+ creatives across four continents.
- [News](https://www.silverside.ai/news): Press and announcements.

## Contact
- [Contact](https://www.silverside.ai/contact)